THE BLUEGRASS WITCH IS A MAGICAL SHOP FILLED WITH NATURE’S BEAUTY. WE OFFER CRYSTALS, HOUSE WRAPPED SMUDGE BUNDLES, A FRESH & DRIED FLOWER BOUQUET STATION, HOUSE GROWN HERBS, EARTHY HOME DECOR, HOUSE MADE SOAPS/CANDLES/AROMATHERAPY SPRITZ, CRAFT PROJECTS, HOUSE MADE CRYSTAL JEWELRY, TAROT DECKS & MORE!
READ BELOW TO SEE HOW THE OWNER, KRISTEN, CREATED THIS BUSINESS!
Hey y’all! My name is Kristen & I’m the owner of The Bluegrass Witch. Today I bought a Christmas tree for the shop, & felt moved to share why that means so very much to me, while also answering the #1 question I get ~ “How did you come to create & start this business?”My whole life I have crafted with nature, from a young age I would spend any & every free time I had creating. Whether it was clay pots & vases made with dirt, water & dried out grass, painting with crushed berries or making jewelry with sparkly rocks, I could always be found harvesting organics & working these hands to make things with them.When I was 15 years old I traveled to Mexico & was moved in a way I never had before while visiting their markets. They were full of thriving & wholesome community. Women wove baskets, made jewelry & cooked tortillas over an outdoor fire while their children ran & played together. Farmers sold their produce & sampled the sweetest fruit I’d ever tasted. The butchers worked on wild cuts of meats I’d never seen & the carpenters told me their family’s history of building with trees from their land for generations. Everyone was laughing & sharing & singing & dancing! The joy & freedom in their work days was something I had never witnessed, but desperately craved in the world I knew.I cried the entire plane ride home to Kentucky, I couldn’t even choke out that I wanted cranapple to drink when the stewardesses asked because I was so distressed. I had never felt community & seen people pursue their creative passions to make a living like that before, & my soul longed for it more than anything. I was scared I would never see or feel it again & was heartbroken.Despite everyone telling me “being an artist” was an impractical dream, I started making jewelry & selling it to family & friends because I was so inspired by the women I saw in Mexico. It took a couple of years to get the courage to ask local shops if they would sell my jewelry, but eventually did. I will never forget the delight of getting my first check from Cherry Bomb (once a local boutique on Bardstown Road), I was being paid regularly for what I loved to do & I was so happy! I continued to sell at local shops around town while working a full-time job with special needs adults. I had planned to save up to start my own business, but when I became unexpectedly pregnant with my son at age 23, those plans got put on hold due to finances. At the same time, a fire was lit under my ass like never before. I wanted to show my son that you CAN follow your heart & pursue your dreams while making a living, despite what the world tells you.Theo & Ethereal Notion were born in 2014. I began to sell my jewelry in galleries across the nation while working in restaurants, bartending & countless other random side jobs. I started taking silversmithing classes in 2016 & spent every Saturday morning for a year growing my passion & skills with precious metals, stones & a torch.In 2018 my daughter, Flora, was born. I decided I was finally at a place to quit all my side gigs & built a full-time job around doing custom wedding rings & keepsake jewelry. A dream come true! At this time I also began making soaps, candles, smudge bundles & more to sell at the markets with me, which grew my sales & began to create a whole new brand for myself.Despite the joy I found in my traveling market community, the back & forth of lugging all my shit around town, setting up a tent/display while taking care of two young children at the same time was exhausting, & by the end of 2019 was hungry for a spot to settle. The universe answered my call, & in December 2019 the opportunity for me to try a 2 week pop up at Logan Street Market in February of 2020 appeared.This January as I manifested The Bluegrass Witch & everything she would be, I began having a reoccurring dream regularly again that I’ve had since I was 15 years old. In this dream I was in a community that felt like everything I had ever wanted. There was creativity & passion & dancing & laughter. & Always there was a holiday tree, with a community hanging ornaments, almost with a sigh of relief that we were there together & had made it to that point in the year.In March, Covid-19 hit & it felt impossible that we would be able to survive with everything against us. But every time I felt like giving up I clung to that dream, because finally, after years of trying to figure out where it was taking place, knew it was Logan Street Market. I am finally with my people, & despite what a fucking shit year this has been & all the stresses & tears we have shared, as a community together have never stopped laughing, dancing, loving & supporting one another. This isn’t just my day job, it isn’t just a shop filled with pretty things. It is my community, it is my family, it is my passion, it is my way of living, it is my entire life, it is my entire heart. It is personal, it is vulnerable & it brings me such joy to welcome you here & share it with you. Today, I bought a Christmas tree for my shop, the one I’ve been dreaming of for 16 years. & This holiday season, we will decorate it in the celebration that we made it!! My heart is full & my dreams are coming true while new ones manifest. Thank you for being a part of that, thank you for choosing this community with me, & thank you for taking the time to let me share my story with you. I could never actually put into words just how magical it feels to finally be here.